Website Optimisation

Steve Dawson SEO Consultancy will produce a report on your website to see where we can maximize your Optimisation campaign to gain you a higher Search Engine ranking.

Optimisation for Static / E-Commerce Websites

Search Engine Optimization for Dynamic Websites and Search Engine Optimization for Static Websites

This Search Engine Optimization plan incorporates long term optimization techniques and link building strategies which help you achieve and maintain high search engine rankings and listings.

Our search engine optimisation plan is devised specifically for ecommerce and database driven websites where certain extra factors are taken in to consideration and may need more attention to each specific shop or data content. Static pages may be created to gain exposure to areas of your website which are not currently assessable to the search engines.

Throughout the duration of the search engine optimization campaign we will continually work with you to enhance and improve rankings and add new keywords, thus increasing the amount of website traffic which is sent to your website via Search Engines natural and organic listings. Our plans are completely customizable and are specifically tailored to enhance your website and maintain long term search engine exposure for your website and targeted keywords.

Optimising and submission of a website is a very time consuming basis. We have the dedication to work with you and provide the knowledge and assistance to make your website gain rankings and get a high as possible listing.

The majority of web users will look for your product or service in a search engine and will only look at the first 10-50 listings. Using a Search Engines Placement service to prepare your web site and submit to the search engines is a fundemental part of online marketing and cannot be ignored.

Most major search engines will 'spider' your site. Nobody has the ability to tell the search engines where to place or rank a web site. It all depends on the preparation AND the keyword phrases chosen.

Simply repeating the same keywords or frequently resubmitting your site will not get you higher in the search engines. This is likely to get a lower ranking or even get your site removed from the search engine.

Typical Static / Database / Ecommerce Search Engine Optimization Plan Includes:

We'll conduct an initial marketing survey.
This includes asking you some questions about your marketing aims as part of a User Needs Analysis.

Examine and suggest improvements on Keyword and Meta tag content
This is one of the most important features for your site to be given a high ranking. Most search engines use spiders to index meta tag content. We can advise and implement this in your website.

Improvement and additions for site and page content to increase your ranking.
Recommend that you change certain words or phrases in your website. We can offer different text to be added into your site which will generate a higher search engine position.

Detailed report to show how your campaign is progressing.
Our technicians will produce a detailed report which will contain information on your site which is required for it to be given a high ranking.

Keyword Phrase Research
Popular keywords are essential to success. Using the suggestions you give us and our analysis of your website, we will research your keywords against those actually used in search engine queries in order to find the most popular ones for your product or service.